Analytical, creative, and detailed oriented professional with 15+ years of experience directing UX/UI design activities, performing front-end development, and providing web solutions while using an iterative design process to deliver optimal user experiences. Proven ability to research and analyze user preferences/requirements to incorporate within the development processes, resulting in user-friendly end products. Adept at completing large and small-scale projects autonomously and in collaboration with team members in accordance with quality standards and approved designs.

Creative Director
DKS Systems | Feb 2002 - Present
- Provide strategic direction for all UX/UI design initiatives, including conducting a comprehensive analysis of user requirements and creating functional/appealing features to help grow the customer base
- Collaborate with cross-functional personnel to develop effective and user-friendly web and software solutions across multiple industries, including education, entertainment, finance, food and beverage, manufacturing, and retail
- Utilize an iterative design process to facilitate client workshops and provide practical yet innovative solutions that continuously improve end products
- Integrate user preferences throughout the development process to optimize all elements of the online user experience, including usability, usefulness, and visual design
- Ensure completion of multiple simultaneous projects monthly within given deadlines, quality standards, and approved designs by working closely with a multi-faceted team of developers
- Educate clients on making websites more accessible to people with disabilities and increase content reach through WCAG compliance
- Play an integral role in expanding the company’s UX services over the last 5 years by identifying and capitalizing on opportunities for continuous improvement
- Keep clients engaged and generate ongoing work by implementing a review process for existing client sites to recommend performance upgrades and site recommendations based on competitive analysis
- Improved company design operations by initiating the company use of Bootstrap, multiple flex grid systems, and SCSS; defining the knowledge base for SCSS and standardizing the designer to developer hand-off process
Argir.com
Minneapolis, MN | Apr 2001 - Sep 2001
- Designed high-quality and innovative web solutions for local companies as part of 5-member creative team
Associate Creative Director
iPares | Mar 1999 - Apr 2001
- Contributed to larger design projects and completed smaller projects individually by delivering web solutions using proficiency with HTML, CSS, and Flash
Senior Designer
DX / Dillon New Media | Jun 1996 - Mar 1999
- Built user-friendly, visually appealing, and engaging websites to attract a larger audience as well as prepared interactive presentations and kiosks with the Macromedia Director

Flyte

Flyte HCM

Starting in 2020, a new style of employer-provided insurance became available, Individual Coverage HRA (ICHRA). Because the dynamic between employers and employees changes dramatically with ICHRA, new tools are needed to manage the offering. Flyte saw an opportunity to get ahead of the market with an innovative platform to simplify the entire enrollment process.

Through a series of meetings with stakeholders I was able to get an understanding of their different customer bases. At this point, I started to plot out the different user flows that would be necessary. Interactive wireframes were developed for the front and backend of the project. Over the course of several weeks these were refined. Upon approval, designs were created. I provided HTML and CSS to developers to use as a starting point for their work.

In the end, the platform dramatically reduced the amount of manual labor for insurance brokers. The self-registration process makes it easy for brokers to get started. The enrollment process has empowered employees and simplified the work needed by those individuals compared to an unmanaged ICHRA roll-out.

My Contribution

UX Design

Wireframing

Front-end Develpment